AI creative & ads

Image, video and copy generators that are actually usable for paid ads, and where each one falls over.

13 tools

Generates ad banners, ad copy, product photos and short videos, and scores creatives before launch.

Best for
Small ecommerce teams that need a steady supply of static ad variations without a designer.
Price
$39/month billed monthly (Starter); $20/month billed yearly

Arcads

Creative

AI actor video ads with lip sync, captions, templates and translation into 30+ languages.

Best for
Performance teams testing many UGC-style hooks and scripts each week across several languages.
Price
Pricing not published

Atria

Paid socialCreative

Ad research, creative analytics, competitor tracking and AI creative generation in one tool.

Best for
Small creative strategy teams wanting research, analytics and briefing in a single subscription.
Price
$129/month billed annually (Core)

Canva

CreativePaid social

Design platform with AI tools and Canva Grow for creating, publishing and analysing ads.

Best for
Small teams that want design, resizing and basic ad publishing in one familiar tool.
Price
US$12/month billed monthly (Pro); US$144/year
Free plan

CapCut

Creative

Video and photo editor with templates, subtitles, background removal and AI generation tools.

Best for
Editing short vertical video ads for TikTok and Reels quickly with templates and auto subtitles.
Price
Free plan
Free plan

Captions

Creative

AI video creation and editing app with captions, AI actors, translation and b-roll.

Best for
Founders and creators filming their own talking-head ads who want fast captioning and editing.
Price
$24.99/mo (Max, 500 credits)
Free plan

Creatify

CreativePaid social

Turns a product URL into AI avatar video ads, with templates and a launcher for Meta and TikTok.

Best for
Ecommerce and app advertisers who want many avatar-led video variations from existing product pages.
Price
$39/month (Starter, 100 credits)
Free plan

ElevenLabs

Creative

AI voice platform for text to speech, dubbing, voice changing, sound effects and music.

Best for
Ad teams that need voiceovers and dubbed versions of video ads without booking voice talent.
Price
$6/month (Starter, 30,000 credits)
Free plan

HeyGen

Creative

AI avatar video generator with voice cloning and translation into many languages.

Best for
Marketers who need spokesperson or explainer videos localised into several languages.
Price
$29/month (Creator); $24/month billed annually
Free plan

Madgicx

Paid socialCreative

Meta ads platform combining AI account audits, automation, ad generation and analytics.

Best for
Ecommerce advertisers on Meta who want audits, automation and reporting in one place.
Price
Subscription

Pencil

CreativePaid social

Generates text, image and video ad assets from brand assets, with performance predictions.

Best for
Brands and agencies that want ad variations generated from existing brand assets across several ad channels.
Price
$14/month billed monthly (Core, 50 generations); $11/month billed annually

Runway

Creative

AI video and image generation platform sold on monthly credits.

Best for
Creative teams producing b-roll, product scenes and visual effects shots to cut into ads.
Price
$15/month billed monthly (Standard); $12/month billed annually
Free plan

Smartly

Paid socialCreative

Enterprise advertising platform joining creative production, media buying and reporting.

Best for
Large advertisers and agencies running high-volume, multi-market campaigns with catalogue or templated creative.
Price
Sales-led